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Here's Why Tumblr Is Worth More Than $1.1 Billion To Yahoo



It now looks pretty certain that Yahoo has pulled off a deal to buy Tumblr for 1.1B. The relationship between WordPress and Tumblr has always been pretty friendly: Tumblr's own blog used to be on WP, WordPress.com

Marissa s Tumblr It's worth noting that the biggest social media story of the year so far has nothing to do with innovation but rather the sale of an existing platform, Tumblr, to an entrenched tech giant, Yahoo Yahoo. It may be a sign that the first

During Yahoo's Flickr press event this evening, CEO Marissa Mayer responded to a question about restricted content on Tumblr, and confirmed that Yahoo has no plans to cull controversial material

Selling better targeted ads: Yahoo will be able to better target people across the web thanks to Tumblr. The blogs people follow on Tumblr are highly indicative of their interests. With Yahoo becoming the official host of Tumblr blogs, the company will

Tumblr's $1.1 billion exit has minted a number of new millionaires—and made some rich folks even richer. Here's who made what, according to PrivCo, which studies private companies. These are the revised figures corrected by PrivCo after initial